Clear Business

In the new version of 4-hour Workweek – Escape 9-5, Live Anywhere, and Join the New Rich, author Timothy Ferriss has updated and expanded his bestselling book to illustrate how we can make his classic principles work in our new economy. For his new edition, Ferriss field tested his ideas and came up with additions […]

“Marketers for years have talked about the five Ps of marketing.  Some of them include: Product, Pricing, Promotion, Positioning, Publicity, Packaging, Pass-along, Permission.  Something disturbing has happened, though.  The Ps just aren’t enough.  This book is about a new P, a P that is suddenly exceptionally important.  The New P is ‘Purple Cow.’” –  Seth […]

Preface and Introduction In Work The System: The Simple Mechanics of Making More and Working Less, Author Sam Carpenter certainly identifies with the “blue-collar” worker. He has previously worked in a smattering of industries including the construction (as a land surveyor, heavy-equipment operator, house painter, ditch-digger, logger, and mill worker), in sales (door-to-door, department store […]

Remember when it was new and cool and innovative to send mass-marketing emails, create pop-up ads, or use search engine optimization (SEO)? Not so cool anymore! They’re quickly becoming a thing of the past, deemed not effective and sometimes downright annoying, according to Gary Vaynerchuk, bestselling author, entrepreneur and owner of VaynerMedia, a consulting firm […]